Who are you as an Individual or Business, & what is the
What Is Personal Branding Photography?
In a nutshell, your Personal Brand can be defined as the unique presence & personality that you display both online & offline to your potential clients and customers. Visually, this includes your brand colors, graphics & logo, images, etc. - all these elements work together to create a recognizable brand that identifies your product or service & differentiates it from your competitors. You’re passionate about your business, & your photos should reflect that! Personal Branding Photography provides you with a customized & cohesive set of images that centers around you & your business' core values & unique story. These images provide you with invaluable content that can fill out your website, refresh your marketing campaigns, update your social media pages, & more! A business with a solid Personal Brand is consistently presenting their values, services, & purpose in a way that is professional, visually interesting, informational, & cohesive.
Personal Branding FAQS
What's The Difference Between Branding Photos & A Headshot?+
If you have a recent Headshot taken by a professional, you’re a step further than most - but did you know that a Headshot is only one part of your visual narrative? With a traditional Headshot, the focus is simply you, usually shot from the waist up. In a Personal Branding session, you delve deep into not just who you are visually, but into telling the story of what you do and why you do it via detail shots, lifestyle shots, photos of you in action, you with your products, etc. No matter your field, the possibilities are endless!
When Should I Invest In Branding Photography?+
So here you are, with an amazing service or product to offer the world. Maybe you’ve dreamed up an innovative new venture, or maybe you’ve been in business for a while - but either way, you’re ready to create a new & fresh brand identity. A rebranding effort often comes with a new website, a blank Instagram profile, & big plans to implement a marketing campaign…multiple empty pages full of endless opportunity stare you in the face. It’s exciting, but oftentimes overwhelming, too! If you’re feeling ready to present the best version of yourself, your products, & your services to the world, it’s time to look into a branding photoshoot that is designed to provide you with the exact images you need to help you get out there, grow your business, & achieve your goals!.
How Do I Prepare For A Branding Shoot?+
Creating a full roster of cohesive images that tell your customer a story is an involved process, & there are multiple factors to consider including the location(s), outfits, branding colors, your brand messaging, etc. Before our shoot, we’ll work together to plan out every detail beforehand - specific shots, clothing changes, props, down to the smallest details. Each session includes a one-on-one consultation with me where we discuss various ways to best reflect the type of business you run and to clarify the message you wish to convey about your brand! To learn more about the process of planning a shoot, please visit my Bookings page.
How Do I Get Started?+
Ready to take your Branding to the next level? To learn more about my pricing & packages, photoshoot structures, what’s included in a shoot, etc., please visit my Bookings page. I can’t wait to meet you!
Branding Blog Posts
The Power Of Visual Storytelling
In this exclusive online class, I walk you through an entire overview of what Personal Branding is, why it’s so important, & give you some tips & ideas on how you can begin to create & elevate your own unique Personal Brand!
The age-old question… what should I wear? Here’s a simple list of do’s & dont’s to keep in mind as you begin planning out your wardrobe & accessories for your session!